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~language:"eng"
~subject:"Innovation management"
~subject:"Innovationsmanagement"
~subject:"Theorie"
~subject:"Unternehmensnetzwerk"
~type_genre:"Aufsatz im Buch"
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Innovation management
Innovationsmanagement
Theorie
Unternehmensnetzwerk
B-to-B-Marketing
218
Business-to-business marketing
218
Lieferantenmanagement
56
Supplier relationship management
56
Beziehungsmarketing
34
Relationship marketing
34
E-commerce
25
Electronic Commerce
25
Marketing management
19
Marketingmanagement
19
Preismanagement
18
Pricing strategy
18
Business network
15
Lieferkette
13
Supply chain
13
Customer value
12
Kundenwert
12
Brand management
11
Markenführung
11
Salespeople
11
Verkaufspersonal
11
Großbritannien
10
Innovation
10
Online retailing
10
Online-Handel
10
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9
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Strategic management
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6
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Aufsatz im Buch
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236
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24
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13
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Johnston, Wesley J.
2
Kleinaltenkamp, Michael
2
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2
Bergey, Paul K.
1
Biehn, Niels
1
Cabanelas, Pablo
1
Cadeaux, Jack
1
Cova, Bernard
1
Denize, Sara
1
Ehret, Michael
1
Ellis, Nick
1
Fließ, Sabine
1
Gomez Macfarland, Hector
1
Gruner, Richard L.
1
Harnesk, Dan
1
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1
H°akansson, H°akan
1
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1
Iyetomi, Hiroshi
1
Jansson, Hans
1
Kingsman, Brian G.
1
Mainela, Tuija
1
Mizuno, Takayuki
1
Nardelli, Giulia
1
Olaru, Doina
1
Pernu, Elina
1
Plinke, Wulff
1
Power, Damien
1
Preikschas, Michael W.
1
Puhakka, Vesa
1
Purchase, Sharon
1
Rod, Michel
1
Rüdiger, Klaus
1
Salle, Robert
1
Saxenian, Annalee
1
Scupola, Ada
1
Snehota, Ivan
1
Söllner, Albrecht
1
Sōma, Wataru
1
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Field guide to case study research in business-to-business marketing and purchasing
3
The Oxford handbook of strategic sales and sales management
2
The economics of interfirm networks
2
Advances in services marketing
1
Business relationship management and marketing
1
Collaboration and competition in business ecosystems
1
Electronic business interoperability : concepts, opportunities and challenges
1
Entrepreneurship in international marketing
1
Entrepreneurship, innovation and economic crisis : lessons for research, policy and practice
1
Handbook of business-to-business marketing
1
Handbook of relationship marketing
1
Innovation in pricing : contemporary theories and best practices
1
International business development : a concise textbook focusing on international B-to-B contexts
1
Marketing in the socially-networked world : challenges of emerging, stagnant & resurgent markets ; AMA Summer Educators' Conference 2012 ; AMA educators' proceedings Volume 23 ; Chicago, Illinois, USA, 17 - 19 August 2012
1
Orchestration of the global network organization
1
Research on knowledge, innovation and internationalization
1
Services, experiences and innovation : integrating and extending research
1
Social media in strategic management
1
Stochastic modelling in innovative manufacturing : proceedings, Cambridge, UK, July 21 - 22, 1995
1
The Oxford handbook of project management
1
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ECONIS (ZBW)
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B-to-B sales approaches
Gomez Macfarland, Hector
- In:
International business development : a concise textbook …
,
(pp. 177-195)
.
2021
Persistent link: https://www.econbiz.de/10012606634
Saved in:
2
User involvement in business-to-business operational service innovation
Nardelli, Giulia
;
Scupola, Ada
- In:
Services, experiences and innovation : integrating and …
,
(pp. 253-268)
.
2018
Persistent link: https://www.econbiz.de/10011954634
Saved in:
3
The effects of stability, diversity, and density on relationship flexibility in an international retail supply network : a proposed theory and research hypotheses
Cadeaux, Jack
- In:
Entrepreneurship in international marketing
,
(pp. 307-320)
.
2015
Persistent link: https://www.econbiz.de/10010493024
Saved in:
4
Theoretical perspectives of business relationships : explanation and configuration
Kleinaltenkamp, Michael
;
Plinke, Wulff
;
Söllner, Albrecht
-
2015
Persistent link: https://www.econbiz.de/10010423228
Saved in:
5
Community structure of a large-scale production network in Japan
Iino, Takashi
;
Iyetomi, Hiroshi
- In:
The economics of interfirm networks
,
(pp. 39-65)
.
2015
Persistent link: https://www.econbiz.de/10011309718
Saved in:
6
Buyer-supplier networks and aggregate volatility
Mizuno, Takayuki
;
Sōma, Wataru
;
Watanabe, Tsutomu
- In:
The economics of interfirm networks
,
(pp. 15-37)
.
2015
Persistent link: https://www.econbiz.de/10011309719
Saved in:
7
Using discourse analysis in case study research in business-to-business contexts
Ellis, Nick
;
Rod, Michel
- In:
Field guide to case study research in …
,
(pp. 77-99)
.
2014
Persistent link: https://www.econbiz.de/10011413774
Saved in:
8
A primer to the general theory of behavioral strategies in business-to-business marketing
Woodside, Arch G.
- In:
Field guide to case study research in …
,
(pp. 147-166)
.
2014
Persistent link: https://www.econbiz.de/10011413779
Saved in:
9
Using case-based research for agent-based modelling
Purchase, Sharon
;
Denize, Sara
;
Olaru, Doina
- In:
Field guide to case study research in …
,
(pp. 271-288)
.
2014
Persistent link: https://www.econbiz.de/10011413838
Saved in:
10
Organizing MNC internal networks to manage global customers : strategies of political compromising
Pernu, Elina
;
Mainela, Tuija
;
Puhakka, Vesa
- In:
Orchestration of the global network organization
,
(pp. 349-376)
.
2014
Persistent link: https://www.econbiz.de/10010384333
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