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~language:"eng"
~subject:"Online-Handel"
~type_genre:"Aufsatz im Buch"
~type_genre:"Rezension"
~type_genre:"Sammelwerk"
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Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
6
Emotional, sensory, and social dimensions of consumer buying behavior
4
Handbook of research on the platform economy and the evolution of e-commerce
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Proceedings of the IWEMB 2019 : Third International Workshop on Entrepreneurship in Electronic and Mobile Business : Vestfold, Norway, September 30-October 1, 2019
4
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3
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3
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3
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3
E-Life: web-enabled convergence of commerce, work, and social life : 10th Workshop on E-Business, WEB 2011 ; Shanghai, China, December 2011 ; revised selected papers
3
Handbook of research on consumer behavior change and data analytics in the socio-digital era
3
Online consumer behavior : theory and research in social media, advertising, and e-tail
3
Retailing in emerging markets : a policy and strategy perspective
3
The Routledge companion to digital consumption
3
Achieving Business Competitiveness in a Digital Environment : Opportunities in E-commerce and Online Marketing
2
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
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Brick & mortar shopping in the 21st century
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Bringing the Soul Back to Marketing : Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11-14, 2023
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E-adoption and socio-economic impacts : emerging infrastructural effects
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Marketing in the new global order : challenges and opportunities
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Mass Customization and Customer Centricity : In Honor of the Contributions of Cipriano Forza
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Omnichannel approach to co-creating customer experiences through metaverse platforms
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PERSPECTIVES IN MARKETING, INNOVATION AND STRATEGY
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Paradigm Shift in Business : Critical Appraisal of Agile Management Practices
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Psychological and behavioral examinations in cyber security
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Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
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Value creation in e-business management : 15th Americas Conference on Information Systems, AMCIS 2009, SIGeBIZ track, San Francisco, CA, USA, August 6 - 9, 2009; selected papers
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ECONIS (ZBW)
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Did you read the customer reviews before shopping? : the effect of customer reviews about online retail platforms on consumer behavioral responses
Güngör, Ayşegül Sağkaya
;
Tütüncü Özge, Çiğdem
- In:
Emotional, sensory, and social dimensions of consumer …
,
(pp. 178-208)
.
2020
Persistent link: https://www.econbiz.de/10012226194
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92
The role of social commerce components on the consumer decision-making process
Kutabish, Saleh Mohammed
;
Soares, Ana
- In:
Emotional, sensory, and social dimensions of consumer …
,
(pp. 209-224)
.
2020
Persistent link: https://www.econbiz.de/10012226205
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93
Tactile sensations in e-retailing : the role of web communities
Donato, Carmela
;
Raimondo, Maria Antonietta
- In:
Emotional, sensory, and social dimensions of consumer …
,
(pp. 225-247)
.
2020
Persistent link: https://www.econbiz.de/10012226208
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94
Predicting VR adoption on e-commerce platforms using TAM and porter five forces
Mon, C. S.
- In:
Understanding digital industry : proceedings of the …
,
(pp. 176-179)
.
2020
Persistent link: https://www.econbiz.de/10012226343
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95
New models of strategic customers in the age of omnichannel retailing
Gao, Fei
;
Su, Xuanming
- In:
Channel strategies and marketing mix in a connected world
,
(pp. 147-164)
.
2020
Persistent link: https://www.econbiz.de/10012146860
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96
Sustainable business model in B2C online retailing : an Indian consumer perspective
Bhat, Suhail Ahmad
;
Darzi, Mushtaq Ahmad
;
Bhat, Sami Ullah
- In:
Technological innovations for sustainability and …
,
(pp. 147-185)
.
2020
Persistent link: https://www.econbiz.de/10012269171
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97
Using visual design to improve customer perceptions of online assortments
Kahn, Barbara E.
- In:
The Routledge companion to consumer behavior
,
(pp. 304-327)
.
2020
Persistent link: https://www.econbiz.de/10012316173
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98
Factors affecting online consumer's intention to repurchase : a gender perspective
Bøe, Tove
;
Berntzen, Lasse
- In:
Proceedings of the IWEMB 2019 : Third International …
,
(pp. 49-70)
.
2020
Persistent link: https://www.econbiz.de/10012521539
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99
Online shopping intention of international students in Thailand : an empirical study
Farzana, Sumaia
;
Rahman, Saif-Ur
- In:
Proceedings of the IWEMB 2019 : Third International …
,
(pp. 159-189)
.
2020
Persistent link: https://www.econbiz.de/10012521557
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100
Usage of customer reviews in online shopping : analyzing characteristics of customer reviews
Kräuter, Saskia
;
Eine, Bastian
;
Quint, Werner
- In:
Proceedings of the IWEMB 2019 : Third International …
,
(pp. 191-210)
.
2020
Persistent link: https://www.econbiz.de/10012521559
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