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functional improvement
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inter-generational differentiation
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product upgrades
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reference-group effects
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Production and operations management : the flagship research journal of the Production and Operations Management Society
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Managing reference-group effects in sequential product upgrades
Sun, Jiong
;
Xie, Jinhong
;
Chen, Tao
;
Li, Fei
;
Wang, Gao
- In:
Production and operations management : the flagship …
31
(
2022
)
2
,
pp. 442-456
Persistent link: https://www.econbiz.de/10013163910
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