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~language:"fra"
~subject:"Internationales Marketing"
~subject:"USA"
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Mondialisation, modèles nationaux de développement et stratégies d'entreprises : XIXe-XXIe siècles
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Le champagne à la conquête des États-Unis : l'exemple de Moët & Chandon 1920-1939
Tesson, Yves
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Mondialisation, modèles nationaux de développement et …
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(pp. 168-185)
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2016
Persistent link: https://www.econbiz.de/10011587979
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Image du pays d'origine et performances des implantations à l'étranger : le cas des filiales françaises en Allemagne Occidentale
Liouville, Jacques
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1996
Persistent link: https://www.econbiz.de/10000992012
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