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La tarification par le revenue management : de la mesure de l'injustice perçue à la validation d'un modèle de "Fairness Based Pricing"
Meatchi, Sourou
-
2019
Persistent link: https://www.econbiz.de/10012262918
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Le
Yield
Management
ou la problématique du pilotage dans les entreprises de services
Autissier, David
-
HAL
-
2000
importants, les entreprises de services développent des techniques de
Yield
management
pour s'assurer du risque de non …
Persistent link: https://www.econbiz.de/10009004246
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