Ranok, Saipin; Iamratanakul, Supachart - 2020
consumers making the decision of purchasing processed eggs product which are: product, quality, price, distribution, packaging … and favorite brand. Each factor compounds the minor factor. The sample of 7 processed eggs experts and 404 consumers is … 41.1% product 19.1% package 13.1% in order. But for the consumers, they give priority the most to quality 31.8% favorite …