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~language:"und"
~subject:"Erfolgsfaktor"
~subject:"Investitionsgütermarketing"
~subject:"Rechnungswesen"
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Erfolgsfaktor
Investitionsgütermarketing
Rechnungswesen
Kundengruppenmanagement
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Key account management
3
Marketing
3
Bank
2
Economics
2
Firmenkundengeschäft
2
Privatkundengeschäft
2
key account management
2
Alter
1
Apotheke
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Bankfiliale
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Banking sector
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Buyer group
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Buying Center
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China
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Co-creation
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Cognitive mapping
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Contact personnel
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Deutschland
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Deutschland <Bundesrepublik>
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Direct Banking
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Employee attitude
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Genf
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Guanxi
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Investitionsgüterindustrie
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Key Account Management
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Kongress
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Kraftfahrzeugindustrie
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Kreditrisiko
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Logistics Industry
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Mannheim <1988>
1
Markenpolitik
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Portfolio Selection
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Prozesskette
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Relationship
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Relationship lifecycle
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Relationship marketing social performance
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Schweizerische Kreditanstalt
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German
29
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Senn, Christoph
2
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USB Cologne (EcoSocSci)
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Key-Account-Management für Investitionsgüter : ein leitfaden für den erfolgreichen Umgang mit Schlüsselkunden
Senn, Christoph
-
1997
Persistent link: https://www.econbiz.de/10004001385
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2
Key-Account-Management für Investitionsgüter : (Anforderungen, Methodik, Erfolgsfaktoren)
Senn, Christoph
-
1996
Persistent link: https://www.econbiz.de/10004310559
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