Cyr, Dianne; Bonanni, Carole; Bowes, John; Ilsever, Joe - In: Journal of Global Information Management (JGIM) 13 (2005) 4, pp. 25-54
The growth of Internet shopping motivates a better understanding of how e-loyalty is built online between businesses and consumers. In this study, Web site design and culture are advanced as important to Web site trust, Web site satisfaction, and e-loyalty in online business relationships. Based...