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ADMAP : for decisionmakers in advertising, marketing, media, planning & research
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LOWER TIER MARKETS - Rise of the provinces - Consumers in the lower tier cities and rural areas have a rapidly growing appetite for non-essentials, such as media, alcohol and cosme...
Garton, Steve
;
Liu, Jessica
- In:
ADMAP : for decisionmakers in advertising, marketing, …
22
(
2012
),
pp. 8-12
Persistent link: https://www.econbiz.de/10009846238
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