Anderson, Evelyn - Volkswirtschaftliche Fakultät, … - 2007
thoroughly documented the nature of Toyota’s business strategy and its keiretsu.1 In contrast, literature exploring the nature of … Nissan’s keiretsu and its business strategy was almost non-existent in the 1990s. The assumption was that the two keiretsu … important keiretsu firms; during these fifteen years, Nissan adopted hierarchy. I document how the Nissan keiretsu evolved in …