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~person:"Aakash, Aakash"
~type_genre:"Aufsatz im Buch"
~type_genre:"Conference paper"
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Consumer behaviour
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Dienstleistungsqualität
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Service quality
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Viral marketing
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Virales Marketing
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Innovationsakzeptanz
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Aakash, Aakash
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Strategy and superior performance of micro and small businesses in volatile economies
1
Structural equation modeling approaches to e-service adoption
1
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ECONIS (ZBW)
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The role of website quality and social ties EWOM in e-services adoption
Sharma, Himanshu
;
Aakash, Aakash
;
Aggarwal, Anu Gupta
- In:
Structural equation modeling approaches to e-service …
,
(pp. 268-298)
.
2019
Persistent link: https://www.econbiz.de/10012023189
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2
Role of EWOM, product satisfaction, and website quality on customer repurchase intention
Aakash, Aakash
;
Aggarwal, Anu Gupta
- In:
Strategy and superior performance of micro and small …
,
(pp. 144-168)
.
2019
Persistent link: https://www.econbiz.de/10012001443
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