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~person:"Aaker, Jennifer"
~person:"Burmann, Christoph"
~person:"Esch, Franz-Rudolf"
~subject:"Corporate Social Responsibility"
~type_genre:"Book section"
~type_genre:"Graue Literatur"
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Welchen Einfluss hat die Selbstwirksamkeit auf das CSR-bezogene Kaufverhalten? State-of-the-Art und weiterer Forschungsbedarf
Burmann, Christoph
;
Meyer, Nico
-
2022
Persistent link: https://www.econbiz.de/10014326794
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Wie kaufrelevant sind CSR Aktivitäten wirklich? State-of-the Art und weiterer Forschungsbedarf
Burmann, Christoph
;
Meyer, Nico
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2021
Persistent link: https://www.econbiz.de/10012520339
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Markenauthentizität im Kontext von Corporate Social Responsibility
Burmann, Christoph
;
Adomeit, Malte
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2018
Persistent link: https://www.econbiz.de/10011910870
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