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~person:"Abikari, Masoome"
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Abikari, Masoome
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ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
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The effects of companies' social irresponsibility on consumers' negative emotions toward the brand and their behavior
Nasab, Seyyed Mohammad Tabataba'i
;
Abikari, Masoome
- In:
ASEAN marketing journal : Association of Southeast …
8
(
2016
)
2
,
pp. 111-124
Persistent link: https://www.econbiz.de/10011915520
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