//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Aboulzahab, Mona"
~subject:"Broadcast"
~subject:"Rundfunkanstalt"
~subject:"USA"
~type_genre:"Non-commercial literature"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Rundfunk- und Fernsehanstalt"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Broadcast
Rundfunkanstalt
USA
Brand image
1
Brand management
1
Broadcasting industry
1
Commercial television
1
Deutschland
1
Fernsehsender
1
Germany
1
Markenführung
1
Markenimage
1
Markenpolitik
1
Markenwert
1
Media industries
1
Mediensektor
1
Privater Fernsehsender
1
Rundfunksender
1
Television industry
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Non-commercial literature
Graue Literatur
1
Language
All
German
1
Author
All
Aboulzahab, Mona
Berry, Steven
4
Waldfogel, Joel
4
Eizenberg, Alon
2
Kops, Manfred
2
Smith, Howard
2
Brem, Christian
1
Dick, Andrew Ronald
1
Elitz, Ernst
1
Frese, Erich
1
Gorman, Catherine O.
1
Grabenwarter, Christoph
1
Huber, Frank
1
Khabyuk, Olexiy
1
O'Gorman, Catherine
1
Regier, Stefanie
1
Rennhoff, Adam D.
1
Romeo, Charles J.
1
Schwertzel, Uwe
1
Sieben, Günter
1
Sweeting, Andrew
1
Trouillard, Pauline
1
more ...
less ...
Published in...
All
Wissenschaftliche Arbeitspapiere / P / Center of Market-Oriented Product and Production Management
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Was ist ein Fernsehsender wert? : zum Einfluss der Markenpersönlichkeit auf den Markenwert bei Medienmarken
Huber, Frank
;
Regier, Stefanie
;
Aboulzahab, Mona
-
2006
Persistent link: https://www.econbiz.de/10013439543
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->