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~person:"Adubi, Stephen"
~person:"Decker, Reinhold"
~person:"Dobrov, Gennadij Michajlovič"
~person:"Punj, Girish"
~subject:"Data mining"
~subject:"Market research"
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Search: subject_exact:"Clustering approach"
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Adubi, Stephen
Decker, Reinhold
Dobrov, Gennadij Michajlovič
Punj, Girish
DeSarbo, Wayne
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African journal of science, technology, innovation and development : AJSTID
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Electronic retailing
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Fundamentals of marketing research ; Vol. 5
1
Operations research proceedings 2004 : selected papers of the annual international conference of the German Operations Research Society (GOR) ; Tilburg, September 1 - 3, 2004
1
Quantitative marketing techniques and analyses
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Discovering the research focus of higher academic institutions
Oladipupo, Olufunke
;
Afolabi, Ibukun Tolulope
;
Adubi, …
- In:
African journal of science, technology, innovation and …
12
(
2020
)
6
,
pp. 679-687
Persistent link: https://www.econbiz.de/10012308340
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2
Cluster analysis in marketing research
Punj, Girish
;
Stewart, David W.
-
2009
Persistent link: https://www.econbiz.de/10003794510
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3
Cluster analysis in marketing research : review and suggestions for application
Punj, Girish
;
Stewart, David W.
-
2007
Persistent link: https://www.econbiz.de/10003541351
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4
Pattern detection with growing neural networks - an application to marketing and library data
Decker, Reinhold
;
Hermelbracht, Antonia
- In:
Operations research proceedings 2004 : selected papers …
,
(pp. 230-237)
.
2005
Persistent link: https://www.econbiz.de/10002851384
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5
Alternative Ansätze zur datengestützten Verbundmessung im Electronic Retailing
Decker, Reinhold
;
Schimmelpfennig, Heiko
- In:
Electronic retailing
,
(pp. 193-212)
.
2002
Persistent link: https://www.econbiz.de/10001679106
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6
Einsatzmöglichkeiten der Diskriminanzanalyse in der Marktforschung
Decker, Reinhold
;
Temme, Thorsten
-
1998
Persistent link: https://www.econbiz.de/10013385345
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7
Die Korrespondenzanalyse in der Praxis der Datenauswertung
Bronner, Rolf
-
1991
Persistent link: https://www.econbiz.de/10000828949
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