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~person:"Aguilera, Ruth V."
~person:"Leisch, Friedrich"
~subject:"Fuzzy sets"
~subject:"Market research"
~subject:"Market segmentation"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Government document"
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Fuzzy sets
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Cluster analysis
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Clusteranalyse
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cluster analysis
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Bootstrap-Verfahren
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fuzzy sets
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Aguilera, Ruth V.
Leisch, Friedrich
Tkaczynski, Aaron
6
Dolnicar, Sara
5
D'Urso, Pierpaolo
3
Disegna, Marta
3
Massari, Riccardo
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Parsad, Chandan
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Prashar, Sanjeev
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Sondhi, Neena
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Alaimo, Leonardo Salvatore
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DeSarbo, Wayne
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Deshmukh, Arun Kumar
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Eusébio, Celeste
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Haverila, Matti
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Jaiswal, Deepak
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Kondo, Fumiyo N.
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Lough, Nancy
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Mumcu, Ceyda
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Neslin, Scott A.
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Nigri, Andrea
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Oussalah, M.
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Rout, Pravat Kumar
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Marketing letters : a journal of research in marketing
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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ECONIS (ZBW)
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Studying configurations with qualitative comparative analysis : best practices in strategy and organization research
Greckhamer, Thomas
;
Furnari, Santi
;
Fiss, Peer C.
; …
- In:
Strategic organization
16
(
2018
)
4
,
pp. 482-495
Persistent link: https://www.econbiz.de/10011978085
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2
Using segment level stability to select target segments in data-driven market segmentation studies
Dolnicar, Sara
;
Leisch, Friedrich
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
3
,
pp. 423-436
Persistent link: https://www.econbiz.de/10011730667
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3
Required sample sizes for data-driven market segmentation analyses in tourism
Dolnicar, Sara
;
Grün, Bettina
;
Leisch, Friedrich
; …
- In:
Journal of travel research : a quarterly publication of …
53
(
2014
)
3
,
pp. 296-306
Persistent link: https://www.econbiz.de/10010358310
Saved in:
4
Evaluation of structure and reproducibility of cluster solutions using the bootstrap
Dolnicar, Sara
;
Leisch, Friedrich
- In:
Marketing letters : a journal of research in marketing
21
(
2010
)
1
,
pp. 83-101
Persistent link: https://www.econbiz.de/10003956327
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