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~person:"Ahmad Fauzan Badiuzaman"
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Ahmad Fauzan Badiuzaman
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Halal Malaysia brand equity mishap : false recognition of brand mere recognition using mixed method approach
Wan Rusni Wan Ismail
;
Mohhidin Othman
;
Norfezah Md Nor
; …
- In:
Journal of Islamic marketing
13
(
2022
)
1
,
pp. 5-19
Persistent link: https://www.econbiz.de/10012797418
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