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~person:"Ahmed, Zafar U."
~person:"Balderjahn, Ingo"
~person:"Camgoz, Selin Metin"
~type:"article"
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Ahmed, Zafar U.
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Conjointanalyse : Methoden - Anwendungen - Praxisbeispiele
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Does country of brand origin (COBO) matter for the Lebanese consumers?
Ahmed, Zafar U.
;
Zbib, Imad J.
;
Sikander, Arif
; …
- In:
EuroMed journal of business
7
(
2012
)
2
,
pp. 108-128
Persistent link: https://www.econbiz.de/10009580888
Saved in:
2
Choice-Based Conjointanalyse
Balderjahn, Ingo
;
Hedergott, Doreen
;
Peyer, Mathias
- In:
Conjointanalyse : Methoden - Anwendungen - Praxisbeispiele
,
(pp. 129-146)
.
2009
Persistent link: https://www.econbiz.de/10003871241
Saved in:
3
Should food manufacturers care about country-of-origin effect? : an experimental study based on chocolate tasting
Camgoz, Selin Metin
;
Ertem, Pelin Sürücü
- In:
Journal of food products marketing
14
(
2008
)
1
,
pp. 87-105
Persistent link: https://www.econbiz.de/10003766976
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