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~person:"Ahmed, Zafar U."
~person:"Blery, Evangelia K."
~person:"D'Silva, Bernadette"
~person:"Dens, Nathalie"
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
Confectionery
4
Süßwaren
4
Consumer behaviour
2
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1
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1
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Brand image
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Ahmed, Zafar U.
Blery, Evangelia K.
D'Silva, Bernadette
Dens, Nathalie
Murray, Kyle B.
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Trudel, Remi
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Camgoz, Selin Metin
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D'Silva, Stephen
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EuroMed journal of business
1
Managing cultural diversity
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ECONIS (ZBW)
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Does country of brand origin (COBO) matter for the Lebanese consumers?
Ahmed, Zafar U.
;
Zbib, Imad J.
;
Sikander, Arif
; …
- In:
EuroMed journal of business
7
(
2012
)
2
,
pp. 108-128
Persistent link: https://www.econbiz.de/10009580888
Saved in:
2
Comparative study on the consumption patterns of chocolates in northeast suburbs of Mumbai
D'Silva, Bernadette
;
D'Silva, Stephen
;
Trehan, Gautam
- In:
Managing cultural diversity
,
(pp. 19-29)
.
2012
Persistent link: https://www.econbiz.de/10009739801
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