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~person:"Ahuja, Vandana"
~person:"Bright, Laura"
~person:"Dimitriadis, Sergios"
~subject:"Online-Marketing"
~subject:"Social Web"
~type:"article"
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Online-Marketing
Social Web
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6
Internet marketing
5
Consumer behaviour
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4
Online retailing
4
Online-Handel
4
Social web
3
Beziehungsmarketing
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E-commerce
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K-means cluster analysis
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Ahuja, Vandana
Bright, Laura
Dimitriadis, Sergios
Hauser, John R.
8
Liberali, Guilherme
8
Urban, Glen L.
8
Akram, Umair
6
Bilgihan, Anil
6
Law, Chun Hung Roberts
6
Rita, Paulo
6
Braun, Michael
5
Nusair, Khaldoon
5
Barrio-García, Salvador del
4
Jiménez-Barreto, Jano
4
Laroche, Michel
4
Okumus, Fevzi
4
Singh, Nitish
4
Agrebi, Meriem
3
Back, Robin M.
3
Barreda, Albert A.
3
Bartikowski, Boris
3
Bufquin, Diego
3
Campo, Sara
3
Crespo-Almendros, Esmeralda
3
Ellonen, Hanna-Kaisa
3
Jain, Neha
3
Mazaheri, Ebrahim
3
Moro, Sérgio
3
Murphy, Jamie
3
Nutta, Marco W. W.
3
Pan, Bing
3
Park, Jeong-Yeol
3
Ramos, Ricardo F.
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Richard, Marie-Odile
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Rubio Benito, Natalia
3
Tanveer, Yasir
3
Aggarwal, Himanshu
2
Ahn, Taesoo
2
Akram, Zubair
2
Alcántara-Pilar, Juan Miguel
2
Anaya-Sánchez, Rafael
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Ansari, Aisha Rehman
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International journal of internet marketing and advertising : IJIMA
2
International journal of logistics economics and globalisation
1
Metamorphosis : a journal of management research
1
Strategic e-commerce systems and tools for competing in the digital marketplace
1
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ECONIS (ZBW)
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Examining relational benefits and costs in an online non-transactional context
Tsimonis, Georgios
;
Dimitriadis, Sergios
;
Koritos, Christos
- In:
International journal of internet marketing and …
12
(
2018
)
2
,
pp. 122-137
Persistent link: https://www.econbiz.de/10011859036
Saved in:
2
Digital marketing optimization
Jain, Neha
;
Ahuja, Vandana
;
Medury, Yajulu
- In:
Strategic e-commerce systems and tools for competing in …
,
(pp. 162-170)
.
2015
Persistent link: https://www.econbiz.de/10010509139
Saved in:
3
Deal me in! : assessing consumer response to daily-deal sites
Logan, Kelty
;
Bright, Laura
- In:
International journal of internet marketing and …
8
(
2013/14
)
3
,
pp. 161-180
Persistent link: https://www.econbiz.de/10011316782
Saved in:
4
Segmenting online consumers using K-means cluster analysis
Jain, Neha
;
Ahuja, Vandana
- In:
International journal of logistics economics and …
6
(
2014/2017
)
2
,
pp. 161-178
Persistent link: https://www.econbiz.de/10011472330
Saved in:
5
Effective web management for B2C E-commerce in India
Jain, Neha
;
Ahuja, Vandana
;
Medury, Yajulu
- In:
Metamorphosis : a journal of management research
12
(
2013
)
1
,
pp. 65-78
Persistent link: https://www.econbiz.de/10011770660
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