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~person:"Ahujy, Vandana"
~subject:"Kundenzufriedenheit"
~subject:"Markenführung"
~type_genre:"Fallstudie"
~type_genre:"Übersichtsarbeit"
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Kundenzufriedenheit
Markenführung
Beziehungsmarketing
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Brand management
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France
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Internet marketing
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Louis Vuitton Malletier <Paris>
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Handbook of research on effective marketing in contemporary globalism
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ECONIS (ZBW)
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Louis Vuitton : using digital presence for brand repositioning and CRM
Ahujy, Vandana
- In:
Handbook of research on effective marketing in …
,
(pp. 315-324)
.
2014
Persistent link: https://www.econbiz.de/10010403471
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