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~person:"Ajitha, S."
~person:"Khan, Sania"
~subject:"Luxury goods"
~subject:"Markt"
~subject:"Women"
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Luxury goods
Markt
Women
Consumer behaviour
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Kosmetik
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Attitude
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Brand image
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customer attitude
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customer preferences
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eco-friendly products
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green cosmetics
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Ajitha, S.
Khan, Sania
Hamermesh, Daniel S.
4
Meng, Xin
4
Zhang, Junsen
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Tipgomut, Pornchanoke
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Journal of marketing communications
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Journal of retailing and consumer services
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ECONIS (ZBW)
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1
Saudi females' buying behavior of green cosmetics : a pertinent motivational aspect
Khan, Sania
;
Salim, Ansa
- In:
Journal of marketing communications
27
(
2021
)
6
,
pp. 594-606
Persistent link: https://www.econbiz.de/10012624670
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2
Understanding the effect of personal and social value on attitude and usage behavior of luxury cosmetic brands
Ajitha, S.
;
Sivakumar, V. J.
- In:
Journal of retailing and consumer services
39
(
2017
),
pp. 103-113
Persistent link: https://www.econbiz.de/10011747735
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