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~person:"Akaka, Melissa Archpru"
~person:"Barile, Sergio"
~person:"Liu, Jonathan"
~subject:"Dienstleistungsmanagement"
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Dienstleistungsmanagement
Service-Dominant Logic
23
Service-dominant logic
23
Betriebliche Wertschöpfung
9
Value creation
9
Marketing theory
8
Marketingtheorie
8
Customer integration
7
Kundenintegration
7
Dienstleistungsmarketing
6
Services marketing
6
Dienstleistung
5
Services
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Institutions
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Marketing management
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Marketingmanagement
4
Theorie
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Theory
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Beziehungsmarketing
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Business network
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Dienstleistungssektor
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Innovation
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Relationship marketing
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Service industry
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Service management
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Unternehmensnetzwerk
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Value co-creation
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Co-creation
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Complex systems
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Criminal policy
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Cultural heritage
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Ecosystems
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Innovation management
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Innovationsmanagement
2
Institutional economics
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Institutionenökonomik
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International marketing
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Internationales Marketing
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Akaka, Melissa Archpru
Barile, Sergio
Liu, Jonathan
Baglieri, Enzo
3
Lusch, Robert F.
2
Vargo, Stephen L.
2
Aarikka-Stenroos, Leena
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Alford, John
1
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1
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International journal of quality and service sciences
1
Journal of strategy and management
1
The journal of services marketing
1
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ECONIS (ZBW)
3
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The evolution of B2B strategies in the rise of value co-creation and service management
Chowdhury, Naushaba
;
Balaraman, Pravin
;
Liu, Jonathan
- In:
Journal of strategy and management
16
(
2023
)
4
,
pp. 708-732
Persistent link: https://www.econbiz.de/10014433014
Saved in:
2
Extending the context of service : from encounters to ecosystems
Akaka, Melissa Archpru
;
Vargo, Stephen L.
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 453-462
Persistent link: https://www.econbiz.de/10011418340
Saved in:
3
Linking the viable system and many-to-many network approaches to service-dominant logic and service science
Barile, Sergio
;
Polese, Francesco
- In:
International journal of quality and service sciences
2
(
2010
)
1
,
pp. 23-42
Persistent link: https://www.econbiz.de/10003969022
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