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~person:"Akhtar, Pervaiz"
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Akhtar, Pervaiz
Esch, Franz-Rudolf
140
Burmann, Christoph
128
Baumgarth, Carsten
98
Melewar, T. C.
76
Meffert, Heribert
66
Tomczak, Torsten
64
Huber, Frank
61
Keller, Kevin Lane
59
Bruhn, Manfred
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Kleinaltenkamp, Michael
51
Ahlert, Dieter
48
Balmer, John M. T.
45
De Chernatony, Leslie
44
Backhaus, Klaus
43
Wiedmann, Klaus-Peter
41
Schmidt, Holger J.
40
Bang, Nguyen
38
Kernstock, Joachim
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Loureiro, Sandra Maria Correia
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Bauer, Hans H.
37
Merrilees, Bill
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Phau, Ian
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Foroudi, Pantea
34
Fournier, Susan
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Ind, Nicholas
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Sattler, Henrik
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Uggla, Henrik
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Christodoulides, George
31
Herrmann, Andreas
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Gupta, Suraksha
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Guzman, Francisco
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Romaniuk, Jenni
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Strebinger, Andreas
28
Cova, Bernard
27
Ko, Eunju
27
MacInnis, Deborah J.
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Veloutsou, Cleopatra
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Vrontis, Demetris
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Woodside, Arch G.
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Kreutzer, Ralf T.
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of business research : JBR
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ECONIS (ZBW)
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Avoiding crisis-driven business failure through digital dynamic capabilities. B2B distribution firms during the COVID-19 and beyond
Zia, Najam ul
;
Shamim, Saqib
;
Zeng, Jing
;
Awan, Usama
; …
- In:
Industrial marketing management : the international …
113
(
2023
),
pp. 14-29
Persistent link: https://www.econbiz.de/10014433594
Saved in:
2
Sensory stimulation for sensible consumption : multisensory marketing for e-tailing of ethical brands
Yoganathan, Vignesh
;
Osburg, Victoria-Sophie
;
Akhtar, …
- In:
Journal of business research : JBR
96
(
2019
),
pp. 386-396
Persistent link: https://www.econbiz.de/10011981085
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