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~person:"Al-Khudhair, AbdulElah"
~subject:"Beziehungsmarketing"
~subject:"China"
~subject:"Konsumentenverhalten"
~subject:"USA"
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Beziehungsmarketing
China
Konsumentenverhalten
USA
Consumer behaviour
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Kaufentscheidung
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Purchase decision
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Soft drink
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Softdrink
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awareness
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consumer behaviour
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empirical research
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purchase attitude
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purchase decision
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sensitivity
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soft drinks
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Al-Khudhair, AbdulElah
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Expert journal of marketing
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Health awareness and price sensitivity as predictors
of
consumers' purchase attitude towards soft drinks
Hamid Saleh, Mahmoud Abdel
;
Alhidari, Abdullah Mohammed
; …
- In:
Expert journal of marketing
6
(
2018
)
1
,
pp. 22-32
Persistent link: https://www.econbiz.de/10012199513
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