//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Al-Mamun, Abdullah"
~subject:"Firm performance"
~subject:"Internet marketing"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Brand equity"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Firm performance
Internet marketing
Brand equity
1
Brand image
1
China
1
Consumer behaviour
1
Konsumentenverhalten
1
Markenimage
1
Online-Marketing
1
Purchase intention
1
Relationship equity
1
Social Web
1
Social media marketing activities
1
Social web
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
1
Language
All
English
1
Author
All
Al-Mamun, Abdullah
Rahman, Mahabubur
4
Anabila, Peter
3
Schivinski, Bruno
3
Bhat, Savita
2
Chakraborty, Uttam
2
Dąbrowski, Dariusz
2
Faroque, Anisur Rahman
2
Lee, Jungwon
2
Mathur, Manisha
2
Park, Cheol
2
Rodríguez-Serrano, M. Ángeles
2
Tiago, Flávio Borges
2
Tiago, Maria Teresa Borges
2
Ababneh, Bashar
1
Ahiabor, Daniel Kofi
1
Ahmad Raza Bilal
1
Ahmad, Amna
1
Ahmed, Rizwan Raheem
1
Ahmed, Zafar U.
1
Aiello, Gaetano
1
Al Marri, Meera
1
Alalwan, Ali Abdallah
1
Algharabat, Raed
1
Aljarah, Ahmad
1
Alryalat, Mohammad Abdallah Ali
1
Ameyibor, Leeford Edem Kojo
1
Andreu, Luisa
1
Ankit, Ahmed
1
Anselmsson, Johan
1
Anwar, Syed Aziz
1
Aranda, Evangelina
1
Ashmond, Adu-Ansere
1
Athanas-Linden, Grace
1
Baabdullah, Abdullah Mohammed
1
Baalbaki, Sally
1
Barreda, Albert
1
Bartikowski, Boris
1
Beig, Faseeh Amin
1
Beukeboom, Camiel J.
1
more ...
less ...
Published in...
All
Journal of science and technology policy management : JSTPM
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Social media marketing activities on brand equity and purchase intention among Chinese smartphone consumers during COVID-19
Shuyi, Jiang
;
Al-Mamun, Abdullah
;
Farzana Naznen
- In:
Journal of science and technology policy management : JSTPM
15
(
2024
)
2
,
pp. 331-352
Persistent link: https://www.econbiz.de/10014469113
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->