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~person:"Alajoutsijärvi, Kimmo"
~person:"Balmer, John M. T."
~person:"Passant, Adrien Jean-Guy"
~subject:"Brand management"
~subject:"Educational institution"
~subject:"Lernende Organisation"
~type_genre:"Article in journal"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Bibliography included"
~type_genre:"Festschrift"
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6
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Alajoutsijärvi, Kimmo
Balmer, John M. T.
Passant, Adrien Jean-Guy
Kettunen, Kerttu
3
Thomas, Howard
3
Burg, Ryan
2
Elms, Heather
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Golob, Urša
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ECONIS (ZBW)
9
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1
Grandiose branding : world-class aim and its organizational consequences
Alajoutsijärvi, Kimmo
;
Kettunen, Kerttu
;
Siltaoja, Marjo
- In:
Scandinavian journal of management
38
(
2022
)
4
,
pp. 1-11
Persistent link: https://www.econbiz.de/10013477457
Saved in:
2
Making European managers in business schools : a longitudinal case study on evolution, processes, and actors from the late 1960s onward
Passant, Adrien Jean-Guy
- In:
Enterprise & society : the international journal of …
23
(
2022
)
2
,
pp. 478-511
Persistent link: https://www.econbiz.de/10013426723
Saved in:
3
At the temporary-permanent interface : overcoming knowledge boundaries with boundary objects
Ojansivu, Ilkka
;
Kettunen, Kerttu
;
Alajoutsijärvi, Kimmo
- In:
Scandinavian journal of management
37
(
2021
)
2
,
pp. 1-16
Persistent link: https://www.econbiz.de/10012585806
Saved in:
4
Impact of multilateral place dimensions on corporate brand attractiveness and identification in higher education : business school insights
Balmer, John M. T.
;
Mahmoud, Rudiana
;
Chen, Weifeng
- In:
Journal of business research : JBR
116
(
2020
),
pp. 628-641
Persistent link: https://www.econbiz.de/10012257664
Saved in:
5
The corporate brand and strategic direction : senior business school managers' cognitions of corporate brand building and management
Balmer, John M. T.
;
Wang, Wei-Yue
- In:
The journal of brand management : an international journal
23
(
2016
)
1
,
pp. 8-21
Persistent link: https://www.econbiz.de/10011482790
Saved in:
6
Why business school managers are a key corporate brand stakeholder group
Balmer, John M. T.
;
Wang, Wei-Yue
- In:
International studies of management and organization
46
(
2016
)
4
,
pp. 247-255
Persistent link: https://www.econbiz.de/10011497617
Saved in:
7
Issues in European business education in the mid-nineteenth century : a comparative perspective
Passant, Adrien Jean-Guy
- In:
Business history
58
(
2016
)
7/8
,
pp. 1118-1145
Persistent link: https://www.econbiz.de/10011609526
Saved in:
8
The "dean's squeeze" revisited : a contextual approach
Alajoutsijärvi, Kimmo
;
Kettunen, Kerttu
- In:
The journal of management development
35
(
2016
)
3
,
pp. 326-340
Persistent link: https://www.econbiz.de/10011569508
Saved in:
9
Corporate brand identification and corporate brand management : how top business schools do it
Balmer, John M. T.
;
Liao, Mei-na
;
Wang, Wei-yue
- In:
Journal of general management
35
(
2009/10
)
4
,
pp. 77-102
Persistent link: https://www.econbiz.de/10003997127
Saved in:
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