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~person:"Albers, Sönke"
~person:"Hurth, Joachim"
~subject:"Vertriebsweg"
~type:"article"
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Marketing : ZFP ; journal of research and management
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Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
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Multi-Channel-Marketing : Novum oder Phrase?
Hurth, Joachim
- In:
Wirtschaftswissenschaftliches Studium : WiSt ; …
30
(
2001
)
9
,
pp. 463-469
Persistent link: https://www.econbiz.de/10001605085
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Die Wertschöpfungskette des Handels im Zeitalter des Electronic Commerce
Albers, Sönke
- In:
Marketing : ZFP ; journal of research and management
19
(
1997
)
2
,
pp. 69-80
Persistent link: https://www.econbiz.de/10001219639
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