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~person:"Albers, Sönke"
~source:"econis"
~subject:"Marketingtheorie"
~subject:"Supplier relationship management"
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Marketingtheorie
Supplier relationship management
Marketingmanagement
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Betriebliche Budgetierung
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Albers, Sönke
Homburg, Christian
26
Kotler, Philip
25
Bruhn, Manfred
16
Kleinaltenkamp, Michael
16
Keller, Kevin Lane
15
Sheth, Jagdish N.
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Perreault, William D.
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Kumar, V.
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Kuß, Alfred
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McCarthy, Edmund Jerome
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Freiling, Jörg
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Grönroos, Christian
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Mullins, John W.
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Pilarczyk, Bogna
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Aghazadeh, Hashem
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Bauer, Hans H.
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Cannon, Joseph P.
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Plinke, Wulff
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Webster, Frederick E.
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Baker, Stephen
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Dibb, Sally
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Håkansson, Håkan
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
Wissenschaftliche Schriftenreihe des Zentrums für Marktorientierte Unternehmensführung (ZMU)
1
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ECONIS (ZBW)
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1
Pipeline management for the acquisition of industrial projects
Söhnchen, Florian
;
Albers, Sönke
- In:
Industrial marketing management : the international …
39
(
2010
)
8
,
pp. 1356-1364
Persistent link: https://www.econbiz.de/10008807114
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2
Ansätze zur Segmentierung von Kunden - wie geeignet sind herkömmliche Konzepte?
Krafft, Manfred
;
Albers, Sönke
- In:
Schmalenbachs Zeitschrift für betriebswirtschaftliche …
52
(
2000
)
6
,
pp. 515-536
Persistent link: https://www.econbiz.de/10001508356
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3
Ansätze zur Segmentierung von Kunden : wie geeignet sind herkömmliche Konzepte
Krafft, Manfred
;
Albers, Sönke
-
1999
Persistent link: https://www.econbiz.de/10001454142
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