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~person:"Ali-Choudhury, Rehnuma"
~person:"Ayoubi, Rami M."
~person:"Huisman, Jeroen"
~subject:"Students"
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Ali-Choudhury, Rehnuma
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Journal of marketing for higher education
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Journal of strategic marketing
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Scoping and aligning CRM strategy in higher education institutions : practical steps
Khashab, Basel
;
Gulliver, Stephen R.
;
Ayoubi, Rami M.
- In:
Journal of strategic marketing
30
(
2022
)
7
,
pp. 627-651
Persistent link: https://www.econbiz.de/10013492877
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2
International student destination choice : the influence of home campus experience on the decision to consider branch campuses
Wilkinson, Stephen
;
Huisman, Jeroen
- In:
Journal of marketing for higher education
21
(
2011
)
1
,
pp. 61-83
Persistent link: https://www.econbiz.de/10009295471
Saved in:
3
Prospective students' perceptions of university brands : an empirical study
Bennett, Roger
;
Ali-Choudhury, Rehnuma
- In:
Journal of marketing for higher education
19
(
2009
)
1
,
pp. 85-107
Persistent link: https://www.econbiz.de/10003865253
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