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~person:"Aljarah, Ahmad"
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Aljarah, Ahmad
Parguel, Béatrice
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Benoît-Moreau, Florence
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Journal of promotion management : innovations in planning and applied research
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Do social media marketing activities enhance consumer perception of brands? : a meta-analytic examination
Ibrahim, Blend
;
Aljarah, Ahmad
;
Ababneh, Bashar
- In:
Journal of promotion management : innovations in …
26
(
2020
)
4
,
pp. 544-568
Persistent link: https://www.econbiz.de/10012179141
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