Cegarra Navarro, J. G.; Alonso Martínez, J.; Monreal … - In: Investigaciones Europeas de Dirección y Economía de … 12 (2006) 3, pp. 217-228
From the irruption of Internet, companies have undertaken a career for obtaining a position in the electronic business. However, this investment is being accomplishing without having a clear feedback of the profitability that the use of these technologies reports. This work analyzes in which...