//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Alzate, Miriam"
~person:"Bailey, Ainsworth Anthony"
~subject:"Viral marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Journal of retailing and consumer services"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Viral marketing
Consumer behaviour
4
Konsumentenverhalten
4
Social Web
2
Social media
2
Social web
2
Virales Marketing
2
Analysis of variance
1
Attitudes
1
Brand image
1
Brand management
1
Brand positioning
1
Consumer engagement
1
Data Mining
1
Data mining
1
Einzelhandelspreis
1
GOSIP
1
Internet marketing
1
Lateinamerika
1
Latin America
1
Low-cost strategy
1
Markenführung
1
Markenimage
1
Niedrigpreisstrategie
1
Online retailing
1
Online reviews
1
Online-Handel
1
Online-Marketing
1
Personalisierung
1
Personalization
1
Retail price
1
Social facilitation experience
1
Social networking sites
1
TAM
1
Text
1
Text mining
1
Varianzanalyse
1
eWOM
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Alzate, Miriam
Bailey, Ainsworth Anthony
Dwivedi, Yogesh Kumar
5
Rana, Nripendra P.
4
Septianto, Felix
3
Abbasi, Amir Zaib
2
Akram, Umair
2
Augusto, Mário Gomes
2
Bambauer-Sachse, Silke
2
Benkenstein, Martin
2
Casidy, Riza
2
Chiew, Tung Moi
2
Ismagilova, Elvira
2
Liu, Chih-Hsing
2
Mangold, Sabrina
2
Moro, Sérgio
2
Petrescu, Maria
2
Shankar, Amit
2
Sharma, Piyush
2
Slade, Emma
2
Tafesse, Wondwesen
2
Agrawal, Shiv Ratan
1
Al Dweeri, Rami
1
Al Qasem, Zainah
1
Alrawad, Mahmaod
1
Amankwa, Eric
1
Amoako, Richard
1
Ampadu, Seth
1
Andersen, Peter
1
Antwi, Collins Opoku
1
Appiah, Dominic
1
Arce-Urriza, Marta
1
Ashaduzzaman, Md
1
Aslani, Shirin
1
Audrain-Pontevia, Anne-Françoise
1
Azazz, Alaa M. S.
1
Baabdullah, Abdullah Mohammed
1
Badgaiyan, Anant Jyoti
1
Bagherzadeh, Ramin
1
Bai, Yanzhuang
1
more ...
less ...
Published in...
All
Journal of retailing and consumer services
2
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Mining the text of online consumer reviews to analyze brand image and brand positioning
Alzate, Miriam
;
Arce-Urriza, Marta
;
Cebollada, Javier
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-29
Persistent link: https://www.econbiz.de/10013364470
Saved in:
2
Modeling consumer engagement on social networking sites : roles of attitudinal and motivational factors
Bailey, Ainsworth Anthony
;
Bonifield, Carolyn M.
; …
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012433337
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->