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~person:"Anderson, James C."
~subject:"Investitionsgütermarketing"
~type_genre:"Glossary included"
~type_genre:"Ratgeber"
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Anderson, James C.
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Value merchants : demonstrating and documenting superior value in business markets
Anderson, James C.
;
Kumar, Nirmalya
;
Narus, James A.
-
2007
Persistent link: https://www.econbiz.de/10003451805
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