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~person:"Argila Irurita, Ana Maria"
~person:"Bezes, Christophe"
~type_genre:"Conference paper"
~type_genre:"Guidebook"
~type_genre:"Ratgeber"
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
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International journal of retail & distribution management
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ECONIS (ZBW)
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Roles and implications of marketing communications in retail settings : a systematic review
Girotto, Michele
;
Solé Moro, Mª Luisa
;
Argila …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 173-199)
.
2022
Persistent link: https://www.econbiz.de/10013281299
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Comparing online and in-store risks in multichannel shopping
Bezes, Christophe
- In:
International journal of retail & distribution management
44
(
2016
)
3
,
pp. 284-300
Persistent link: https://www.econbiz.de/10011515634
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