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~person:"Armstrong, Gary"
~person:"Belz, Christian"
~person:"Di Benedetto, C. Anthony"
~person:"Pepels, Werner"
~person:"Sheth, Jagdish N."
~subject:"Aufsatzsammlung"
~subject:"Marketingmanagement"
~type:"article"
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Aufsatzsammlung
Marketingmanagement
Marketing management
41
Beziehungsmarketing
34
Relationship marketing
34
Innovation
27
B-to-B-Marketing
26
Business-to-business marketing
26
New product development
26
Produktentwicklung
26
Lieferantenmanagement
25
Supplier relationship management
25
Innovation management
22
Innovationsmanagement
22
Marketing
16
Consumer behaviour
14
Konsumentenverhalten
14
Bibliometrics
13
Bibliometrie
13
Brand management
12
Markenführung
12
USA
11
United States
11
Physical distribution
10
Vertrieb
10
Selling
9
Verkauf
9
Customer satisfaction
8
Customer service
8
Dienstleistungsqualität
8
Firm performance
8
Kundenservice
8
Kundenzufriedenheit
8
Product management
8
Produktmanagement
8
Service quality
8
Strategic management
8
Strategisches Management
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30
Aufsatz in Zeitschrift
30
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10
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10
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English
28
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13
Author
All
Armstrong, Gary
Belz, Christian
Di Benedetto, C. Anthony
Pepels, Werner
Sheth, Jagdish N.
Kumar, V.
30
Bruhn, Manfred
26
Vrontis, Demetris
26
Homburg, Christian
23
O'Cass, Aron
23
Meffert, Heribert
21
Kitchen, Philip J.
20
Morgan, Neil A.
20
Melewar, T. C.
19
Schultz, Don E.
18
Balmer, John M. T.
17
Bauer, Hans H.
17
Calantone, Roger J.
17
Brettel, Malte
16
Esch, Franz-Rudolf
16
Pitt, Leyland F.
16
Yan, Ruiliang
16
Gierl, Heribert
15
Gilmore, Audrey
15
Hunt, Shelby D.
15
Varadarajan, Rajan
15
Wiedmann, Klaus-Peter
15
Foroudi, Pantea
14
Lindgreen, Adam
14
Thrassou, Alkis
14
Carpenter, Gregory S.
13
Diller, Hermann
13
Hult, G. Tomas M.
13
Morgan, Robert
13
Palmatier, Robert W.
13
Blankson, Charles
12
Dekimpe, Marnik G.
12
Dibb, Sally
12
Jaworski, Bernard J.
12
Ngo, Liem Viet
12
Shankar, Venkatesh
12
Engelen, Andreas
11
Hanssens, Dominique M.
11
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Industrial marketing management : the international journal for industrial and high-tech firms
10
Innovation Driven Marketing : vom Trend zur innovativen Marketinglösung
4
Journal of the Academy of Marketing Science
3
Journal of marketing theory and practice
2
AMS review : official publication of the Academy of Marketing Science
1
B2B-Handbuch Operations Management : Industriegüter erfolgreich vermarkten
1
Effektives Customer Relationship Management : Instrumente - Einführungskonzepte - Organisation
1
Effektives Customer Relationship Management : Instrumente, Einführungskonzepte, Organisation
1
Handbook of relationship marketing
1
Innovationen im Kundendialog : reales Kundenverhalten und reales Marketing
1
Instrumente zur Gestaltung von After Sales Services
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business research : JBR
1
Journal of euromarketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of international marketing
1
Journal of macromarketing
1
Journal of marketing
1
Journal of marketing theory and practice : JMTP
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
1
Marketing theory
1
Praxishandbuch Relaunch : Potenziale vorhandener Marken richtig ausschöpfen
1
Swiss journal of economics and statistics
1
The journal of business & industrial marketing
1
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
1
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ECONIS (ZBW)
41
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1
Editorial: best business-to-business marketing
management
Ph.D. thesis 2023
Lindgreen, Adam
;
Di Benedetto, C. Anthony
- In:
Industrial marketing management : the international …
113
(
2023
),
pp. A3
Persistent link: https://www.econbiz.de/10014433579
Saved in:
2
Editorial: introducing interdisciplinary research in Industrial Marketing
Management
Markovic, Stefan
;
Jaakkola, Elina
;
Lindgreen, Adam
;
Di …
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. A1-A3
Persistent link: https://www.econbiz.de/10012501889
Saved in:
3
Editorial: qualitative research in business marketing
management
Lindgreen, Adam
;
Di Benedetto, C. Anthony
;
Thornton, …
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. A1-A9
Persistent link: https://www.econbiz.de/10013206341
Saved in:
4
Citation classics from Industrial marketing
management
: celebrating forty-seven years of publications on business-to-business marketing
management
Lindgreen, Adam
;
Di Benedetto, C. Anthony
- In:
Industrial marketing management : the international …
73
(
2018
),
pp. 1-6
Persistent link: https://www.econbiz.de/10011904649
Saved in:
5
Commentaries on the citation classics in Industrial Marketing
Management
Di Benedetto, C. Anthony
;
Lindgreen, Adam
- In:
Industrial marketing management : the international …
79
(
2019
),
pp. 1-2
Persistent link: https://www.econbiz.de/10012064148
Saved in:
6
The future of Industrial Marketing
Management
Lindgreen, Adam
;
Di Benedetto, C. Anthony
- In:
Industrial marketing management : the international …
67
(
2017
),
pp. 1-4
Persistent link: https://www.econbiz.de/10011822001
Saved in:
7
Past, present, and future business-to-business marketing research
Lindgreen, Adam
;
Di Benedetto, C. Anthony
;
Geersbro, Jens
; …
- In:
Industrial marketing management : the international …
69
(
2018
),
pp. 1-4
Persistent link: https://www.econbiz.de/10011822263
Saved in:
8
Strategic orientation and new product development performance : the role of networking capability and networking ability
Mu, Jifeng
;
Thomas, Ellen
;
Peng, Gang
;
Di Benedetto, C. …
- In:
Industrial marketing management : the international …
64
(
2017
),
pp. 187-201
Persistent link: https://www.econbiz.de/10011738534
Saved in:
9
Sustainable marketing : market-driving, not market-driven
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Journal of macromarketing
41
(
2021
)
1
,
pp. 150-165
Persistent link: https://www.econbiz.de/10012485425
Saved in:
10
Post-pandemic marketing : when the peripheral becomes the core
Sheth, Jagdish N.
- In:
Journal of research in interactive marketing : …
16
(
2022
)
1
,
pp. 37-44
Persistent link: https://www.econbiz.de/10012880159
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