//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Arnezeder, Christian"
~subject:"Automotive industry"
~subject:"Social Web"
~type:"article"
~type_genre:"Case study"
~type_genre:"Fallstudiensammlung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Markenführung"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Automotive industry
Social Web
Brand management
1
Deutschland
1
Germany
1
Harley-Davidson Motor Company
1
Internet marketing
1
Kfz-Industrie
1
Markenführung
1
Motorcycle
1
Motorrad
1
Online-Marketing
1
Social web
1
more ...
less ...
Type of publication
All
Article
Type of publication (narrower categories)
All
Case study
Fallstudiensammlung
Aufsatz im Buch
1
Book section
1
Fallstudie
1
Language
All
German
1
Author
All
Arnezeder, Christian
Anderson, Helén
1
Bagusat, Ariane
1
Büschken, Joachim
1
Cova, Bernard
1
Darling, John R.
1
Fitzner, Mirus
1
Heller, Victor L.
1
Henneberg, Stephan
1
Herrmann, Andreas
1
Hollensen, Svend
1
Jones, Brian
1
Karjalainen, Toni-Matti
1
Kreutzer, Andrew
1
Landwehr, Jan Rüdiger
1
Lillibridge, Jeff
1
Lima, Anderson
1
Ludowig, Carsten
1
Luedicke, Marius K.
1
Maleski, Mike
1
Markschläger, Sven
1
Müller, Christian
1
Nadler, Sabrina
1
Nedbal, Dagmar
1
Nufer, Gerd
1
Pfahl, Michael E.
1
Pongsakornrungsilp, Siwarit
1
Rennhak, Carsten
1
Ryznar, Jeff
1
Sasinovskaya, Olga
1
Schmidt-Grell, Stefan
1
Schroeder, Jonathan E.
1
Schuwirth, Sven
1
Snelders, Dirk
1
Spieth, Peter
1
Springer, Christiane
1
Stadler, Rupert
1
Temperley, John
1
Werle, Eva
1
White, Tim
1
more ...
less ...
Published in...
All
Social Branding : Strategien - Praxisbeispiele - Perspektiven
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Social Branding bei Harley-Davidson Deutschland
Arnezeder, Christian
- In:
Social Branding : Strategien - Praxisbeispiele - …
,
(pp. 237-252)
.
2012
Persistent link: https://www.econbiz.de/10009553522
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->