//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Arnold, Ed"
~person:"Biesalski, Alexander"
~subject:"Brand"
~subject:"Physical distribution"
~subject:"Pricing strategy"
~type_genre:"Aufsatz im Buch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"B-to-B-Marketing"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Brand
Physical distribution
Pricing strategy
B-to-B-Marketing
3
Business-to-business marketing
3
Bewertung
1
Brand management
1
Cloud Computing
1
Cloud computing
1
Deutschland
1
Evaluation
1
Germany
1
Markenartikel
1
Markenführung
1
Market research
1
Marktforschung
1
Preismanagement
1
Return on Investment
1
Return on investment
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Aufsatz im Buch
Book section
2
Language
All
German
1
English
1
Author
All
Arnold, Ed
Biesalski, Alexander
Binckebanck, Lars
3
Baumgarth, Carsten
2
Farrés, Rafael
2
Johansson, Magnus
2
Johnston, Wesley J.
2
Kaya, Murat
2
Lips, Thorsten
2
Peters, Linda D.
2
Stiving, Mark
2
Voeth, Markus
2
Özer, Özalp
2
Ahlers, Michael
1
Aydin, Goker
1
Bauer, Andreas
1
Bazing, Edgar
1
Brandes, Fritz
1
Brandstätter, Thomas
1
Budt, Michael
1
Bueno Merino, Pascale
1
Burmann, Christoph
1
Cespedes, Frank V.
1
Chitturi, Pallavi
1
Chonko, Larry B.
1
Cressman, George E.
1
Diehl, Hans-Jörg
1
Diller, Hermann
1
Douven, Salima
1
Drews, Ralf
1
Esch, Franz-Rudolf
1
Freiling, Jörg
1
Gey, Thomas
1
Gnibba, Kumiko
1
Grandval, Samuel
1
Henkel, Sven
1
Herbst, Uta
1
Herrmann, Christoph
1
Hinterhuber, Andreas
1
Hossinger, Hans-Peter
1
more ...
less ...
Published in...
All
B-to-B-Markenführung : Grundlagen, Konzepte, Best Practice
1
The ROI of pricing : measuring the impact and making the business case
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Making the case for value-based pricing software in B2B markets
Arnold, Ed
- In:
The ROI of pricing : measuring the impact and making …
,
(pp. 161-174)
.
2014
Persistent link: https://www.econbiz.de/10010240055
Saved in:
2
Marktforschung und Markenwertmessung von B-to-B-Marken
Brandes, Fritz
;
Biesalski, Alexander
- In:
B-to-B-Markenführung : Grundlagen, Konzepte, Best Practice
,
(pp. 685-712)
.
2010
Persistent link: https://www.econbiz.de/10003910064
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->