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~person:"Ashley, Christy"
~person:"Garaus, Marion"
~subject:"Emotion"
~subject:"Marketingmanagement"
~subject:"Store environment"
~subject:"USA"
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Ashley, Christy
Garaus, Marion
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Journal of marketing theory and practice
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Marketing : ZFP ; journal of research and management
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ECONIS (ZBW)
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Happy grocery shopper : the creation of positive emotions through affective digital signage content
Garaus, Marion
;
Wagner, Udo
;
Manzinger, Sandra
- In:
Technological forecasting & social change : an …
124
(
2017
),
pp. 295-305
Persistent link: https://www.econbiz.de/10011899414
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2
Die Auswirkungen von Einkaufsverwirrung auf das Nachfrageverhalten
Garaus, Marion
;
Wagner, Udo
- In:
Marketing : ZFP ; journal of research and management
35
(
2013
)
1
,
pp. 8-21
Persistent link: https://www.econbiz.de/10009727089
Saved in:
3
Can hedonic store environments help retailers overcome low store accessibility?
Ashley, Christy
;
Ligas, Mark
;
Chaudhuri, Arjun
- In:
Journal of marketing theory and practice
18
(
2010
)
3
,
pp. 249-262
Persistent link: https://www.econbiz.de/10003997671
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