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~person:"Atwal, Glyn"
~subject:"Konsumentenboykott"
~subject:"Operations Research"
~type_genre:"Article in journal"
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Konsumentenboykott
Operations Research
Anti-consumption
2
Brand
2
Brand hate
2
Brand image
2
Brand management
2
Consumer behaviour
2
Consumer boycott
2
Konsumentenverhalten
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Luxury
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Luxury goods
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Luxusgüter
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Markenartikel
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Markenführung
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Markenimage
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Brand avoidance
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Article in journal
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Atwal, Glyn
Hoffmann, Stefan
10
Lee, Michael S. W.
7
Lindenmeier, Jörg
7
Tscheulin, Dieter K.
5
Balderjahn, Ingo
4
Kim, Changju
4
Asmat Nizam Abdul Talib
3
Hüttel, Alexandra
3
Liaukonytė, Jūra
3
Tuchman, Anna
3
Zhu, Xinrong
3
Abosag, Ibrahim
2
Aggarwal, Praveen
2
Banister, Emma N.
2
Belk, Russell W.
2
Black, Iain
2
Black, Iain R.
2
Braunsberger, Karin
2
Bryson, Douglas
2
Buckler, Brian
2
Chaney, Damien
2
Cherrier, Helene
2
Cherrier, Hélène
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Farah, Maya F.
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Friedman, Monroe
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Hawkins, Richard A.
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Ili-Salsabila Abd-Razak
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Li, Qianpin
2
Luo, Qiuju
2
Maamoun, Ahmed
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Moraes, Caroline
2
Nepomuceno, Marcelo Vinhal
2
Nuttall, Peter
2
Pecot, Fabien
2
Shaw, Deirdre
2
Smith, Malcolm
2
Tinson, Julie
2
Yan, Xiuyan
2
Yüksel, Ülkü
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Qualitative market research : an international journal
1
The journal of business strategy
1
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ECONIS (ZBW)
2
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The chopsticks debacle : how brand hate flattened Dolce & Gabbana in China
Atwal, Glyn
;
Bryson, Douglas
;
Kaiser, Maya
- In:
The journal of business strategy
43
(
2022
)
1
,
pp. 37-43
Persistent link: https://www.econbiz.de/10012798457
Saved in:
2
Towards the conceptualisation of the antecedents of extreme negative affect towards luxury brands
Bryson, Douglas
;
Atwal, Glyn
;
Hultén, Peter
- In:
Qualitative market research : an international journal
16
(
2013
)
4
,
pp. 393-405
Persistent link: https://www.econbiz.de/10010127852
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