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~person:"Aulōnitēs, Geōrgios I."
~person:"Sheehan, Kim Bartel"
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Search: subject_exact:"Öko-Marketing"
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Aulōnitēs, Geōrgios I.
Sheehan, Kim Bartel
Bang Nguyen Viet
7
Hinson, Robert
7
Khare, Arpita
7
Leonidou, Constantinos N.
7
Kumar, Prashant
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M, Manida
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Paço, Arminda M. Finisterra do
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ECONIS (ZBW)
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The interplay of strategic and internal green marketing orientation on competitive advantage
Papadas, Karolos-Konstantinos
;
Aulōnitēs, Geōrgios I.
; …
- In:
Journal of business research : JBR
104
(
2019
),
pp. 632-643
Persistent link: https://www.econbiz.de/10012105240
Saved in:
2
Green marketing orientation : conceptualization, scale development and validation
Papadas, Karolos-Konstantinos
;
Aulōnitēs, Geōrgios I.
; …
- In:
Journal of business research : JBR
80
(
2017
),
pp. 236-246
Persistent link: https://www.econbiz.de/10011771507
Saved in:
3
"Tax" and "fee" frames in green advertisements : the influence of self-transcendence in reusable bag usage
Muralidharan, Sidharth
;
Sheehan, Kim Bartel
- In:
Journal of promotion management : JPM
23
(
2017
)
6
,
pp. 851-871
Persistent link: https://www.econbiz.de/10011799617
Saved in:
4
Green advertising and the reluctant consumer
Sheehan, Kim Bartel
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010393666
Saved in:
5
Special issue on green advertising
Sheehan, Kim Bartel
-
2013
Persistent link: https://www.econbiz.de/10009762913
Saved in:
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