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~person:"Büschken, Joachim"
~person:"Ehret, Michael"
~person:"Homburg, Christian"
~subject:"Innovation"
~subject:"Theorie"
~subject:"Unternehmenserfolg"
~type_genre:"Collection of articles of several authors"
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Innovation
Theorie
Unternehmenserfolg
B-to-B-Marketing
2
Business-to-business marketing
2
Deutschland
2
Germany
2
Theory
2
Betriebliche Wertschöpfung
1
Business-to-Business-Marketing
1
Customer integration
1
Dienstleistungsmanagement
1
Investitionsgütermarketing
1
Kundenintegration
1
Kundenmanagement
1
Kundenorientierung
1
Lieferantenmanagement
1
Preismanagement
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Preispolitik
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Pricing strategy
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Büschken, Joachim
Ehret, Michael
Homburg, Christian
Kleinaltenkamp, Michael
9
Plinke, Wulff
3
Backhaus, Klaus
1
Brashear-Alejandro, Thomas
1
Bruhn, Manfred
1
Cantù, Chiara
1
Fließ, Sabine
1
Friedrich, Wilhelm
1
Garbe, Bernd
1
Gil Lafuente, Ana María
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Gil-Lafuente, Jaime
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Hinterhuber, Andreas
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Jacob, Frank
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Kindström, Daniel
1
Liozu, Stephan
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Meffert, Heribert
1
Merigo, Jose Maria
1
Meyer, Margit
1
Mitręga, Maciej
1
Pepels, Werner
1
Strothmann, Karl-Heinz
1
Totzek, Dirk
1
Tscheulin, Dieter K.
1
Waśkowski, Zygmunt
1
Wehrle, Friedrich
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Weiber, Rolf
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Gabler-Edition Wissenschaft / Business-to-Business-Marketing
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ECONIS (ZBW)
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Preismanagement auf Business-to-Business Märkten : Preisstrategie - Preisbestimmung - Preisdurchsetzung
Homburg, Christian
(
ed.
);
Totzek, Dirk
(
contributor
)
-
2011
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008904879
Saved in:
2
Entwicklungen des Investitionsgütermarketing
Büschken, Joachim
(
ed.
);
Meyer, Margit
(
ed.
); …
-
1998
Persistent link: https://www.econbiz.de/10000676174
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