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~person:"Backhaus, Christof"
~type_genre:"Hochschulschrift"
~type_genre:"Rezension"
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Erfolgsfaktoren der Sponsoringumsetzung und -aktivierung : eine empirische Analyse aus Management- und Konsumentenwirkungsperspektive im Kontext der Fußball-Bundesliga
Dreisbach, Jan
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2019
Persistent link: https://www.econbiz.de/10011955364
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