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~person:"Backhaus, Klaus"
~subject:"Brand management"
~subject:"Procurement"
~subject:"Unternehmensgründung"
~type:"article"
~type_genre:"Aufsatz im Buch"
~type_genre:"Book section"
~type_genre:"Thesis"
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Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
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Geschäftstypenwahl im B2B-Bereich
Backhaus, Klaus
- In:
Entrepreneurial Marketing : Besonderheiten, Aufgaben …
,
(pp. 277-298)
.
2015
Persistent link: https://www.econbiz.de/10010531076
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