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~person:"Badrinarayanan, Vishag"
~subject:"B-to-B-Marketing"
~subject:"United States"
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B-to-B-Marketing
United States
Salespeople
7
Verkaufspersonal
7
Selling
4
Verkauf
4
Business-to-business marketing
3
Brand management
2
Einzelhandel
2
Führungskräfte
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Führungsstil
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Leadership
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Leadership style
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Managers
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Markenführung
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Personalführung
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Retail trade
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Sales leadership
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Absatz
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Arbeitsleistung
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Arbeitsmobilität
1
Außendienst
1
Betriebliche Wertschöpfung
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Beziehungsmarketing
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Brand
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Brand image
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Business ethics
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Coaching
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Confidence
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Consumer goods industry
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Cross-selling
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Customer integration
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Employee retention
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Emulation intentions
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Erfolgsfaktor
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Ethical leadership
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Exploratory interviews
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Badrinarayanan, Vishag
Schmitz, Christian
9
Svensson, Göran
9
Ahearne, Michael
8
Johnson, Jeff S.
8
Rangarajan, Deva
8
Rodríguez, Rocío
8
Pullins, Ellen
7
Agnihotri, Raj
6
Lam, Son K.
6
Malshe, Avinash
6
Schwepker, Charles H. <Jr.>
6
Adamson, Brent
5
Dixon, Matthew
5
Friend, Scott B.
5
Hughes, Douglas E.
5
Høgevold, Nils M.
5
Itani, Omar S.
5
Mallin, Michael L.
5
Otero-Neira, Carmen
5
Sharma, Arun
5
Terho, Harri
5
Alavi, Sascha
4
Arndt, Aaron D.
4
Bush, Alan J.
4
Dingus, Rebecca
4
Evans, Kenneth R.
4
Flaherty, Karen E.
4
Habel, Johannes
4
Høgevold, Nils
4
Lee, Nick
4
Martin, Jennifer S.
4
Moncrief, William C.
4
Panagopoulos, Nikolaos G.
4
Plouffe, Christopher R.
4
Rutherford, Brian N.
4
Sridhar, Shrihari
4
Toman, Nicholas
4
Wieseke, Jan
4
Baldauf, Artur
3
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European journal of marketing
1
Journal of business research : JBR
1
Journal of marketing theory and practice
1
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ECONIS (ZBW)
3
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The impact of business-to-business salespeople's social media use on value co-creation and cross/up-selling : the role of social capital
Itani, Omar S.
;
Badrinarayanan, Vishag
;
Rangarajan, Deva
- In:
European journal of marketing
57
(
2023
)
3
,
pp. 683-717
Persistent link: https://www.econbiz.de/10014225997
Saved in:
2
Continuous techno-training and business-to-business salesperson success : how boosting techno-efficacy enhances sales effort and performance
Rayburn, Steven W.
;
Badrinarayanan, Vishag
;
Anderson, …
- In:
Journal of business research : JBR
133
(
2021
),
pp. 66-78
Persistent link: https://www.econbiz.de/10012590168
Saved in:
3
The role of manufacturers' salespeople in inducing brand advocacy by retail sales associates
Badrinarayanan, Vishag
;
Laverie, Debra A.
- In:
Journal of marketing theory and practice
21
(
2013
)
1
,
pp. 57-70
Persistent link: https://www.econbiz.de/10009729469
Saved in:
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