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~person:"Bai, Huifeng"
~subject:"Clothing"
~subject:"Corporate social responsibility"
~subject:"Markenführung"
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Clothing
Corporate social responsibility
Markenführung
Fashion
4
International market entry
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Internationaler Markteintritt
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Luxury goods
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Luxusgüter
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Textile distribution
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Textilhandel
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China
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Luxury fashion retailing
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Bai, Huifeng
McColl, Julie
6
Henninger, Claudia E.
5
Große-Bölting, Kristin
4
Ahlert, Dieter
3
Barnes, Liz
3
Becker, Wolfgang
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Ebner, Robert
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Islam, Muhammad Azizul
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Kautish, Pradeep
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Moore, Christopher M.
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Ortwein, Gisa
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Rashid, Arooj
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Ahmed, Jashim Uddin
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Alevizou, Panayiota J.
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Arrigo, Elisa
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Aslam, Usman
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Blazquez Cano, Marta
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Bonilla Quijada, María del Rocío
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Cant, Michael C.
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Choi, Tsan-Ming
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Hefer, Yolandé
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Heinemann, Gerrit
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International journal of retail and distribution management
1
International marketing review
1
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ECONIS (ZBW)
2
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Parenting advantages of emerging market multinationals (EMNCs) in luxury fashion retailing
Bai, Huifeng
;
He, Weijing
;
Shi, Jin
;
McColl, Julie
; …
- In:
International journal of retail and distribution management
50
(
2022
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10012798298
Saved in:
2
Luxury fashion retailers' localised marketing strategies in practice : evidence from China
Bai, Huifeng
;
McColl, Julie
;
Moore, Christopher
- In:
International marketing review
39
(
2022
)
2
,
pp. 352-370
Persistent link: https://www.econbiz.de/10013396200
Saved in:
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