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Bailey, Bruce C.
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Competitive balance as a predictor of season attendance among North American non-major sports leagues
Levin, Michael A.
;
Bailey, Bruce C.
- In:
Journal of global scholars of marketing science : …
22
(
2012
)
2
,
pp. 117-130
Persistent link: https://www.econbiz.de/10010405828
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