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~person:"Baker, Stephen"
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Search: subject_exact:"Computer-assisted marketing"
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Computer-assisted marketing
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IT-gestütztes Marketing
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Marketing management
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Marketing theory
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Marketingmanagement
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Marketingtheorie
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Baker, Stephen
Hippner, Hajo
19
Wilde, Klaus D.
18
Muther, Andreas
12
Link, Jörg
11
Becker, Jörg
6
Felden, Carsten
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Van den Poel, Dirk
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Belz, Christian
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Castillo, David
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Diller, Hermann
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Knackstedt, Ralf
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Kridel, Donald J.
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Casillas, Jorge
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Decker, Reinhold
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Fisher, Marshall L.
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Hanssens, Dominique M.
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Leußer, Wolfgang
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Merzenich, Melanie
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Meyer, Jörn-Axel
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Oehler, Karsten
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Peppers, Don
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Rogers, Martha
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Sander, Stefan
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Siskos, Yannis
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Temme, Thorsten
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Weiber, Rolf
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Wölfel, Julia
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Backhaus, Klaus
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Biesel, Hartmut H.
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Blattberg, Robert C.
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Büttgen, Marion
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Chen, Qimei
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Coussement, Kristof
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Dastani, Parsis
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Drake, Perry D.
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Drozdenko, Ronald G.
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Eid, Riyad
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Fassott, Georg
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ECONIS (ZBW)
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Marketing information system
Baker, Stephen
(
ed.
)
-
2014
Persistent link: https://www.econbiz.de/10011491820
Saved in:
2
Methods and practices of marketing research
Baker, Stephen
(
ed.
)
-
2014
Persistent link: https://www.econbiz.de/10011515443
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3
Planning and management of advertising and marketing
Baker, Stephen
(
ed.
)
-
2014
Persistent link: https://www.econbiz.de/10011515446
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4
Internet marketing
Baker, Stephen
(
ed.
)
-
2014
Persistent link: https://www.econbiz.de/10011515449
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