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~person:"Balasubramanian, Siva Kumar"
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
2007
1
Consumer behaviour
1
Functional food
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Funktionelle Lebensmittel
1
Gesundheit
1
Health
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Sales promotion
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Sojabohne
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Soybean
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USA
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Balasubramanian, Siva Kumar
Bursztyn, Leonardo
6
Dragone, Davide
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Haws, Kelly L.
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Réquillart, Vincent
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Roth, Christopher
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Scholderer, Joachim
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Irz, Xavier
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Food policy : economics planning and politics of food and agriculture
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ECONIS (ZBW)
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Health claims and consumers' behavioral intentions : the case of soy-based food
Moon, Wanki
;
Balasubramanian, Siva Kumar
;
Rimal, Arbindra
- In:
Food policy : economics planning and politics of food …
36
(
2011
)
4
,
pp. 480-489
Persistent link: https://www.econbiz.de/10009271325
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