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~person:"Balderjahn, Ingo"
~subject:"Market research"
~subject:"Viral marketing"
~type_genre:"Article"
~type_genre:"Book review"
~type_genre:"Konferenzschrift"
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Balderjahn, Ingo
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New developments and approaches in consumer behavior research
Balderjahn, Ingo
(
contributor
); …
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1998
Persistent link: https://www.econbiz.de/10000975257
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